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Liverpool Development Event – Ropewalks Hotel with Guest Speaker Ben Afia
October 30 @ 5:45 pm - 7:45 pm
Free – £20.00Join us at Ropewalks Liverpool for a friendly evening of networking and development with guest speaker Ben Afia with his session
Cautious to Confident: Your AI Quick Start
All PA Hub Members or first time attendees can attend with our compliments.
We are also opening this event up to non-members who haven’t been for a while and who would like to remind themselves about our membership events so please join us with our compliments.
You must be a PA or equivalent administrative role to attend this event.
Featured Speaker
Ben Afia
Author, Speaker & Human+AI Transformation Consultant
Cautious to Confident: Your AI Quick Start
Worried AI might replace your role? This interactive session will show you why the opposite is true – and how to make AI your superpower.
Through live demonstrations and hands-on exercises, you’ll discover the Human-Machine Scale: a practical framework for understanding which tasks AI should handle and which require your uniquely human skills. You’ll meet your AI team – ChatGPT, Copilot, Claude, and Gemini – and learn which personality fits which situation.
Watch Ben build an AI assistant live using your input, showing you how to create prompts that actually work. You’ll see real PA use cases in action, from meeting summaries to email drafting, and understand how AI amplifies your judgement rather than replacing it.
This isn’t a lecture – it’s a conversation. You’ll leave with your first quick win to try the next morning, confidence to experiment without breaking things, and clarity on how AI makes your role more strategic, not obsolete.
In a world where everyone has the same AI tools, the PAs who master human+AI collaboration will become indispensable.
Learning Outcomes:
By the end of this session, participants will be able to:
- Distinguish between human and machine tasks using the Human-Machine Scale to identify which parts of their work AI should handle and which require human judgement and relationship intelligence
- Choose the right AI tool for different situations by understanding the personality and strengths of ChatGPT, Microsoft Copilot, Claude, and Gemini, including security and governance considerations
- Write effective AI prompts using the meta-prompting technique demonstrated live to create reusable frameworks for common PA tasks like meeting summaries and email drafting
- Apply AI to real PA use cases with confidence, identifying their first quick win opportunity to implement AI in their role starting Monday morning
- Position themselves as AI champions within their organisations, understanding how to help teams adopt AI whilst maintaining the human advantage that makes PAs strategic and indispensable
About Ben
Ben Afia helps businesses stay human in the age of AI. For 30 years, he’s worked with organisations like Vodafone, Aviva, and E.ON to transform their culture, brand, and customer experience. He’s the author of The Human Business, the definitive guide to building companies that customers love.
Now Ben applies his human-centred approach to AI implementation, helping teams use AI to elevate their roles rather than replace them. His philosophy: in a world where everyone has the same AI tools, the most human companies win.
Ben combines deep expertise in organisational change with practical AI knowledge, focusing on helping people embrace AI confidently whilst maintaining the human judgement, empathy, and strategic thinking that makes them invaluable.
He’s a sought-after speaker who makes complex topics accessible through interactive demonstrations and real-world examples. Based in Nottingham, Ben works with clients across the UK and internationally.
Ropewalks Liverpool
Welcome to Sefton Hospitality Group, a dynamic and growing collection of hotels and accommodations based in Liverpool, led by owner Conor O’Donavan. With a passion for hospitality, Conor brings a unique vision to each property within our portfolio.
At Sefton Park Hotel, immerse yourself in the vibrant atmosphere of Liverpool’s Beatle-themed hotel. Situated opposite the picturesque Sefton Park Lake, our hotel boasts 17 bedrooms and a Lakeside Suite refurbished in 2023, making it an ideal wedding and conference venue.
City Studios, located on Rodney Street in the heart of Liverpool City Centre, offers 14 comfortable studio apartments within a carefully restored Georgian building. Each room features unique and interesting details, reflecting the charm of its historic surroundings. Just a short walk away from major attractions, universities, and cultural landmarks, City Studios provides the perfect base for exploring the city.
Our newest additions, Ropewalks Hotel on Seel Street and Stanley Street Studios, further expand our offerings in Liverpool. With 127 bedrooms at Ropewalks Hotel and 110 studio apartments at Stanley Street Studios, we continue to provide exceptional accommodation options for both short and long-term stays.